Final
Target Market Justification
My primary and secondary research shows me that I
believe that my chosen audience is right
for my chosen horror genre. From my research, I have concluded that my horror
film wont include stereotypical predictable features.
How
I am going to target my audience
I will use advertising on social media sites as my
target audience are teens/young adults. From my questionnaire results my
audience said they are influenced to watch new films from trailers, this tells
me that I will advertise my films using film trailers.
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